Founded in 2018, Cookinn Taiwan has been offering unique cooking experiences that tell the story of Taiwan. Recently, the rezio team had the pleasure of attending one of their classes and speaking with founder Chelsea. She shared how rezio has helped her streamline her business and operations, allowing her to focus on what she loves most: creating unforgettable culinary memories.

"Group Tour vs Independent Travel: Which is Better?" This is a dilemma we often face when planning a trip. According to a survey by travel media TTN Media, independent travel has become the mainstream, with 75% of travelers preferring to plan their own itinerary, while only 25% choose to join a group tour. However, now there's a new trend that combines the advantages of both: semi-guided travel! This model offers the convenience of flight and accommodation bookings while maintaining flexibility in the itinerary. For tour and activity providers, this is an opportunity that’s worth taking advantage of!

How can travel experience providers expand their sales channels? If you want to boost revenue and enhance your brand influence, building a distribution network is a strategy you can’t ignore. It’s not just about increasing customer sources but also about improving customer satisfaction and brand visibility. This article will walk you through how distributors work and share seven key benefits of creating distribution partnerships to help you unlock new markets and generate more business opportunities.

With more travelers booking experiences on their mobile devices, it’s crucial for tour and activity providers to manage bookings on the go. Mobile booking management ensures they can respond instantly, stay flexible, and avoid missing any opportunities, ensuring they don’t miss out on any opportunities and can keep up with the fast-changing market.

Founded in 2018, double8 Rock Climbing Gym has built over 20 years of experience in rock climbing and high-altitude sports. With 2 locations in Taipei, double8 has become a popular choice not only for climbing enthusiasts but also for young people seeking beginner courses. Recently, the rezio team visited the double8 location in Dadaocheng, where we interviewed the founder, Mark, to learn how he has optimized operations through the rezio booking management system and to hear about his journey of starting the climbing gym business.

Whether you’re listing on online travel agency (OTA) platforms or managing your own website, the name of your travel product is your first chance to grab attention. A well-chosen name isn’t just for organizing products—it can boost search engine rankings, help customers find you quickly, and drive bookings. This guide highlights industry trends and naming strategies for 6 major travel categories, showing you how to create standout names that turn into powerful sales tools!

　今年は、旅行・レジャー業界における競争がさらに激しさを増しています。似たような商品が市場にあふれる中、そこから抜け出すための成功の鍵は、デジタルマーケティングツールの効果的な活用であるといえます。 この記事では、旅行・レジャー業界において、トレンド把握とインプレッション数の向上、そしてマーケットシェア拡大に役立つ、3つのGoogleツールをご紹介します。

　プロモーションにはさまざまな種類があり、価格競争は年間を通じて行われています。季節のイベントに合わせたホリデーマーケティングというトレンドの中で、どうすれば抜きん出ることができるでしょうか？そして、さらに売上を伸ばすためには？この記事では、プロモーション施策について、その目的から効果的なクーポン配布のテクニックまで、具体例を交えてご紹介します。ぜひ、ご自身のプロモーション計画にお役立てください。

　2023年は、世界中で旅行需要復活の年となりました。多くの人が3年ぶりに旅行計画を再開し、旅行・レジャー業界も市場の回復に向けた積極的な準備を進めています。そして、長期にわたる冬の時代を経て、消費者のニーズや好みにも、新たな変化が生まれています。